For jewelry packaging design, we need to do the following when designing jewelry packaging:
The beauty of the jewelry gift box packaging design should be considered from three aspects
①The packaging design of the jewelry gift box should be based on the product, combined with the characteristics of the product itself, and determine the packaging form according to the volume, shape, material, style, grade, style, connotation and other factors of the jewelry to shape the personality and temperament of the jewelry brand, and fully reflect it The attributes of the product.
②The packaging design of jewelry gift box should be market-oriented. Before designing, conduct necessary market research to fully understand the market situation and experience the market dynamics. Obtain the freshest design concepts from market feedback information, rationally position, and avoid design The teacher’s blind pursuit of personal taste and personal style caused a disconnect with the market.
③The packaging design of jewelry gift boxes should be consumer-centric. Designers should fully consider the needs of different consumer groups, ponder the psychology of the customers, and design targeted on the basis of market research. The packaging style and emotional expression must conform to the age group, level, and aesthetic taste of the target group, so as to resonate with it. As jewelry consumption tends to be younger and more fashionable, jewelry gift box packaging will develop in a diversified direction.
